Asset Giant

Compare › itemit

Looking for an itemit alternative?

Both British, both priced in pounds, both aimed at teams tracking kit in the field. This is about as close to a like-for-like comparison as this market gets — so here are the numbers.

Pricing at a glance

Asset Giant

Asset tracking built for trades & on-site teams

from £19/mo
Crew plan · flat price per company
≈ £7.90–£9.50 / user / mo
Free plan
Yes — Free Forever, no card
Pricing
Flat price per company
Commitment
Monthly or yearly — cancel anytime
Trial
Free plan — no trial clock

itemit

UK asset tracking

from £26.99/mo
Starter · 1 user · 500 assets
£26.99 / user / mo at entry tier
Free plan
No free plan
Pricing
Per user — climbs with team
Commitment
Annual
Trial
Trial only

itemit pricing and features summarised from publicly-available information, verified 3 August 2026. Currencies and plans differ between providers — always check the provider’s own site for current pricing. Names and trademarks belong to their respective owners; this comparison is provided in good faith for evaluation.

The same 500 assets, side by side

itemit’s Starter plan is £26.99 a month for one user and 500 assets. It is priced per user, so a second and third person add to it. There is no free plan.

Asset Giant’s Crew plan is £19 a month for 500 assets and three users. Flat, per company — the third person costs the same as the first. And there is a Free Forever plan underneath it if you want to start without paying at all.

Same country, same currency, same asset ceiling: we are cheaper for one user, and dramatically cheaper by the time you have a team of three.

The short version

Where we are genuinely better

Cheaper, and it stays cheaper

£19 a month for three users against £26.99 for one, at the same 500 assets. Because we charge per company rather than per user, adding your team does not move the bill — where a per-user price rises every time someone new needs access.

AI on every plan

Photograph a tool and Asset Giant identifies it, fills in the make, model and specifications, and drafts the record for you to approve. You can also ask your inventory questions in plain English. Included on every plan, free one included.

A free plan to start on

itemit is trial-only. Ours is free indefinitely for up to 100 assets — no card, no countdown, no automatic upgrade. Build a real register, keep it as long as you like, and pay only when you outgrow it.

Design and print your own labels

A visual QR label designer, a print queue for batch-printing to standard label sheets, and the option to assign pre-printed stickers. Print them on a sheet from the stationery cupboard tonight.

Where itemit may suit you better

One clear difference worth knowing about.

If QR codes on a phone will do the job — and for most trades and field teams they will — we think the numbers above speak for themselves.

Switching from itemit? We’ll move your data for you

Export your asset register from itemit and send us the file. Import the CSV yourself in minutes — you match your own columns and preview every row before anything saves. Or we will import it by hand, free, on any paid plan — assets, locations, categories and clients. You don’t retype a single row.

Start free to look around first. If you subscribe, just get in touch and we’ll move everything across.

Want the whole picture? Our full side-by-side comparison puts itemit against Asset Giant and five other systems, feature by feature.

Common questions

Is Asset Giant cheaper than itemit?

Yes. itemit’s Starter plan is £26.99/month for one user and 500 assets, priced per user. Asset Giant’s Crew plan is £19/month for 500 assets and three users, priced per company. The gap widens with every person you add.

Does itemit have a free plan?

No. As at 3 August 2026 itemit offers a trial rather than a free tier. Asset Giant’s Free Forever plan holds up to 100 assets with no card and no time limit.

Is Asset Giant a UK company?

Yes. We are UK-based, we bill in pounds and our support is in the UK — as is itemit. On that front there is nothing to choose between us.

Can you import my itemit data?

Yes — import the CSV yourself in minutes, or we will do it for you by hand at no charge on any paid plan. Export from itemit, send us the file, and we will load your assets, locations, categories and clients.

Start free, and bring your data with you

No card, no trial countdown. Subscribe and we’ll import your existing data by hand, free.