Asset Giant vs the alternatives
Most asset trackers charge per user or per item, lock you into an annual contract, and reserve the useful features for their top tier. Asset Giant gives you 35 of 35 compared features, built-in AI and full label printing — on flat, transparent pricing with a free plan you can keep forever.
Pricing at a glance
How each platform charges, side by side.
Asset Giant
Asset tracking built for trades & on-site teams
- Free plan
- Yes — Free Forever, no card
- Pricing
- Flat price per company
- Commitment
- Monthly or yearly — cancel anytime
- Trial
- Free plan — no trial clock
Sortly
Visual inventory app
- Free plan
- Yes — 100 items, 1 user, 2 jobs
- Pricing
- Per plan, user-capped
- Commitment
- Best price needs annual billing
- Trial
- 14-day trial on paid plans
EZOfficeInventory
Equipment & asset tracking
- Free plan
- No free plan — 15-day trial
- Pricing
- Per item count — climbs with inventory
- Commitment
- Monthly or annual billing
- Trial
- 15-day trial, no card
Asset Panda
Configurable asset platform
- Free plan
- No free plan
- Pricing
- Hidden — quote only, per asset
- Commitment
- Annual contract
- Trial
- Demo on request
itemit
UK asset tracking
- Free plan
- No free plan
- Pricing
- Per user — climbs with team
- Commitment
- Annual
- Trial
- Trial only
ShareMyToolbox
Tool check-out for trades
- Free plan
- No free plan
- Pricing
- Per user (connection)
- Commitment
- Annual
- Trial
- Free trial
AssetTiger
Broad asset tracking, US-based
- Free plan
- No — free tier ended Aug 2026
- Pricing
- Tiered by asset count
- Commitment
- Monthly or yearly
- Trial
- 30-day trial, then view-only
Competitor pricing is indicative and summarised from publicly-available information as of August 2026. Currencies and plans differ between providers — always check the provider’s own site for current pricing.
Why teams choose Asset Giant
The differences that actually change the bill — and the day-to-day.
A genuinely free plan
Start free, with no credit card and no trial countdown — and stay free for as long as it suits you. Most rivals offer only a time-limited trial or no free plan at all.
Flat, transparent pricing
One clear price per company in £, not a per-user or per-item meter that quietly climbs as your team and inventory grow. No quote calls, no surprise annual contract.
AI built in, not bolted on
Identify assets from a photo, auto-fill specifications from a make and model, and ask your inventory questions in plain English — included, not a premium add-on.
Full label design & printing
Generate QR labels, design your own layouts in a visual editor, batch-print to standard label sheets and assign pre-printed stickers — all in the box.
Made for the field
Phone-first, works on any device, with a fast QR scanner and check-in/out designed for use on a busy site — not a desktop database with a mobile afterthought.
Your data is never held hostage
Export everything any time, and if you ever drop below a paid plan nothing is deleted — older items are simply paused. No lock-in, no ransom to leave.
Bring your spreadsheet with you
Import your existing kit list from a CSV in minutes — match your own columns, preview every row before anything saves, and undo it if you change your mind. Or send us the file and we will do the whole import for you by hand, free, on any paid plan.
Full feature comparison
Every paid feature, line by line. Scroll the table sideways on a phone.
| Feature | Asset Giant | Sortly | EZOfficeInventory | Asset Panda | itemit | ShareMyToolbox | AssetTiger |
|---|---|---|---|---|---|---|---|
| Pricing & Access | |||||||
| Genuine free-forever plan | Yes | Limited | No | No | No | No | No |
| No credit card to start | Yes | Yes | No | No | No | No | Yes |
| Flat price (not per-user/per-item) | Yes | No | No | No | No | No | No |
| No annual contract required | Yes | Limited | No | No | No | No | Yes |
| Pricing shown publicly in £ | Yes | No | No | No | Yes | No | No |
| Asset Records | |||||||
| Photos & document attachments | Yes | Yes | Yes | Yes | Yes | Limited | Yes |
| Custom fields | Yes | Yes | Yes | Yes | Yes | Limited | Yes |
| Custom asset types & statuses | Yes | Limited | Yes | Yes | Limited | No | Yes |
| Automatic asset IDs | Yes | Yes | Yes | Yes | Yes | No | Yes |
| Quantities & consumables | Yes | Yes | Yes | Yes | Limited | No | Limited |
| AI Features | |||||||
| Identify assets from a photo | Yes | No | No | No | No | No | No |
| AI auto-fill of specifications | Yes | No | Limited | No | No | No | No |
| AI inventory assistant (chat) | Yes | No | Yes | Yes | No | No | No |
| Organise & Find | |||||||
| Categories & folders | Yes | Yes | Yes | Yes | Yes | Limited | Yes |
| Lists & kits | Yes | Limited | Yes | Yes | Limited | Limited | Limited |
| Powerful search & filters | Yes | Yes | Yes | Yes | Yes | Limited | Yes |
| Bulk actions | Yes | Yes | Yes | Yes | Limited | No | Yes |
| Export to CSV / PDF anytime | Yes | Yes | Yes | Yes | Yes | Limited | Yes |
| Import your existing data | Yes | Yes | Yes | Yes | Yes | Yes | Yes |
| QR Codes & Labels | |||||||
| Mobile QR / barcode scanning | Yes | Yes | Yes | Yes | Yes | Yes | Yes |
| QR code label generation | Yes | Yes | Yes | Yes | Yes | No | Yes |
| Custom label layout designer | Yes | Limited | Yes | Limited | Limited | No | Limited |
| Batch / print-queue printing | Yes | Limited | Yes | Limited | Limited | No | Limited |
| Standard label-sheet support | Yes | Limited | Limited | Limited | No | No | Limited |
| Assign pre-printed stickers | Yes | No | Limited | No | No | No | Yes |
| Public / client-facing QR codes | Yes | No | No | No | No | No | No |
| Mobile Workflows | |||||||
| Check items in & out | Yes | Yes | Yes | Yes | Yes | Yes | Yes |
| Booking / reservation calendar | Yes | No | Yes | Add-on | No | No | No |
| Digital checklists | Yes | No | Limited | Limited | No | No | No |
| Stocktakes & audits | Yes | Limited | Yes | Yes | Limited | No | Yes |
| Team, Clients & Data | |||||||
| Multiple users in a team | Yes | Limited | Yes | Yes | Yes | Yes | Yes |
| Roles & permissions | Yes | Limited | Yes | Yes | Limited | Limited | Yes |
| Clients, projects & locations | Yes | Limited | Yes | Yes | Limited | Limited | Limited |
| Activity history / audit trail | Yes | Yes | Yes | Yes | Limited | Limited | Yes |
| Data never held hostage | Yes | Limited | Limited | Limited | Limited | Limited | Limited |
✓ Included Limited Partial / top-tier / extra cost ✗ Not available
Competitor capabilities are summarised from publicly-available information as of August 2026 and may change. “Limited” covers features that are restricted to higher tiers, available only as a paid add-on, or materially more basic than Asset Giant’s. Names and trademarks belong to their respective owners; this comparison is provided in good faith for evaluation.
Even our free plan goes further
Most “free” alternatives are a countdown to a paywall. Ours isn’t.
Asset Giant — Free Forever
- No credit card, no trial clock — free indefinitely
- Real features included: AI-assisted entry, QR labels & scanning
- Track up to 100 assets with photos, categories and folders
- Export your data any time — nothing is ever locked in
- Upgrade only if and when you outgrow it; everything carries over
Typical competitor “free”
- Often a 14–30 day trial, then a paywall — or no free plan at all
- Free tiers get withdrawn: AssetTiger moved its free plan to a 30-day trial in August 2026, with accounts that don’t upgrade dropping to view-only
- Card details frequently required up front
- Best features reserved for paid or top tiers
- Pricing climbs per user or per item as you grow
- Data export or migration can be limited on lower tiers
Try the better-value asset tracker
Start free in minutes — no card, no contract, no pressure.